May 2007 - Steve Ellis - TheNewMarketing

NoneCat

When does a 2.0 boom become a dotcom bubble?

Sarah Lacy of BusinessWeek posts a good article comparing the dotcom bubble to the current boom around everything 2.0. In fact her thesis is, that apart from the frenzy and hype, there isn't a close comparison. A case she evidences with some comparative... Read More

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Published Thu, May 05 2007 6:37 PM by Steve

PR

DIY PR

Picking up on the previous post . Guy Kawasaki rounded out the discussion by posting an article - DIY PR - from Glen Kalman putting forward the view that entrepreneurs should do their own PR. Using the term entrepreneurs confuses matters a little. Entrepreneurs... Read More

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Published Wed, May 05 2007 10:01 AM by Steve 121

PR

Its knock PR week

I like to post links to blogs complaining about bad practice and annoying or dubious behaviour in PR. I do it because intelligent criticism is healthy. Point out what people are doing wrong and they'll start doing it right. I also do it because the practice... Read More

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Published Wed, May 05 2007 8:07 AM by Steve

Blogging, PR

More blogging guidance for PRs: no more screw ups

BL Ochman does everyone a service again. Here with some great advice for PRs. Learn from the mistakes of others.... Read More

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Published Fri, May 05 2007 6:09 AM by Steve 121

PR

Chairman Mao's advice to PR professionals

So, I'm attending a customer's 'Corp Meets the Field kickoff / planning / feedback / team building session'. Setting aside the NDA stuff and the usual internal housekeeping matters, the best bit is hearing about all the great work and soundbites of wisdom... Read More

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Published Wed, May 05 2007 11:36 AM by Steve

NoneCat

Small world

Its been quiet because I've spent the week at a secret location working for a client. Funny that, so have other people . Stranger still, our own little blog was also one this week. Small world. Tags: ...the world's leading...... Read More

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Published Wed, May 05 2007 10:33 AM by Steve 121

Media, PR

On PR Week tech rankings, and what is a PR agency?

Following on from my previous post on PR Week's tech PR agency ranking . Inevitably publication of the tables stirs up the annual debate on their validity and relevance. Already ...the world's leading... has chipped in on the overall lists from which... Read More

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Published Thu, May 05 2007 10:15 AM by Steve

PR

Metia comes out top of PR Week ranking of tech agencies

I believe Metia has come out on top of PR Week's ranking of UK tech PR agencies. I say believe because I haven't seen a copy of the magazine yet but that's what I've been told to expect. There are many perspectives on the validity of these annual rankings... Read More

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Published Thu, May 05 2007 7:44 AM by Steve 121

Blogging

Why corporations don't link from their home pages to their blogs

BL Ochman continues with her tough love approach to converting corporates to better blogging practices in The Real Reasons Why Big Companies Don't Link to Their Blogs from Their Corporate Home Pages . We can duck BL's ire - we do link from our home page... Read More

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Published Wed, May 05 2007 6:04 PM by Steve

PR

Is TWL on the reading list at PR school yet?

Having been beyond the reach of broadband for three weeks recently, its interesting to note what you can't wait to get back to, and what falls off the radar never to return. I'm too polite to list the latter but TWL is definitely among the former. Two... Read More

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Published Thu, May 05 2007 6:00 PM by Steve 121

May 2007 - Steve Ellis

Syndication

Post Category

Archives

Steve's Blog Roll

When does a 2.0 boom become a dotcom bubble?

DIY PR

Its knock PR week

More blogging guidance for PRs: no more screw ups

Chairman Mao's advice to PR professionals

Small world

On PR Week tech rankings, and what is a PR agency?

Metia comes out top of PR Week ranking of tech agencies

Why corporations don't link from their home pages to their blogs

Is TWL on the reading list at PR school yet?

Steve Ellis